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The character arc of Simone Rocha

A life drawn by Character Arc from the public record

Born on 11 September 1986 in Dublin, the daughter of the fashion designer John Rocha. Between then and now sit a first fashion show attended as an infant, five years working in her father's studio from the age of thirteen, a school she struggled in because of dyslexia, an art class where she has said she was the only version of herself that felt good, training in Dublin and then a master's at Central Saint Martins, a graduate collection shown at Tate Modern and London Fashion Week in 2010, a first shop of her own in August 2015, and awards from 2013. The line below draws the story so far, in order.

Drag along the line to move, pinch or use the buttons to look closer. Tap the line to pluck it, or any mark for its card. Drawn from the public record of her life; the sources are at the foot of the page.

Who is Simone Rocha?

Only art class felt good, and it became the whole job.

Her father is a fashion designer, and she attended her first fashion show as an infant. She has said it felt inevitable that she would follow him and that fashion was a hundred per cent a part of her life, which is a difficult starting position: everything she does is measured against a name that already exists. She worked in her father's studio between the ages of thirteen and eighteen, which is five years of a real apprenticeship before most people have finished school.

School itself was hard. She struggled because of dyslexia, and said in 2021 that the only place she felt really good was in art class. She trained at the National College of Art and Design in Dublin and then took a master's at Central Saint Martins in London under Louise Wilson, who ran the fashion department there and who taught most of the designers of that generation. She showed her graduate collection at Tate Modern and at London Fashion Week in 2010.

From there she built it herself. A pop-up inside a London department store, stock in a Paris boutique, and in August 2015 her first standalone shop, on Mount Street. She has shown a collection every autumn and spring since 2012, and opened shops in New York, London and Taiwan. She has collaborated with an Italian luxury house in 2018, with a high street chain in 2021, designed a Met Gala look in 2023, and in January 2024 was invited as a guest designer to present a haute couture collection for Jean Paul Gaultier. Her work modernises Elizabethan and Victorian shapes with pearls, lace, patchwork and handwork, alongside pink neoprene, and draws on both her Irish and her Chinese heritage. She was named young designer of the year in 2014 and British womenswear designer of the year in 2016.

The moments

Simone Rocha's timeline.

The 1980s

11 Sep 1986

Born in Dublin

Everyday. Her first fashion show, as a baby, in a pram.

The 1990s

~1999

Five years in the studio

Milestone, and it changed everything. Thirteen years old, and already working in a real studio.

The 2000s

~2001

School was the hard part

Setback, and it changed everything. One classroom out of the whole timetable, and that was the one.

~2005

Art college in Dublin

Milestone, and it changed her direction. The art class, made into a degree.

~2009

Central Saint Martins

Milestone, and it changed her direction. The hardest fashion course there is, under the teacher everybody remembers.

1 Jun 2009

Use the family name

Crossroads, decided.

The paths laid out: show under her own name, taken, or work in his house. She showed her graduate collection at Tate Modern and London Fashion Week, and was named womenswear designer of the year in 2016.

The 2010s

~2010

A graduate show at Tate

Milestone, and it changed everything. A student collection, in a national gallery and on the London schedule.

~2011

A pop-up, and a Paris boutique

Milestone, and it changed her direction. Two of the hardest shops in the world to get into, and she was in both.

~2012

Two collections a year

Milestone, and it changed her direction. Every autumn and every spring, without missing one.

~2014

Young designer of the year

Milestone, and it changed her direction. Three awards in two years, and she was still in her twenties.

Aug 2015

A shop of her own

Milestone, and it changed everything. Her own name over her own door, at twenty eight.

~2016

Womenswear designer of the year

Milestone, and it changed everything. The biggest award British fashion gives, at thirty.

The 2020s

Jan 2024

Couture for Gaultier

Milestone, and it changed her direction. Invited to put her hands on somebody else's couture house.

Dublin is the accent and London is the studio, and both the Irish and the Chinese sides of her show up in the clothes. What it has set moving is worth saying to any child who is failing at everything but one subject: the one subject was the answer, and the school reports were not.

Your turn

Every line draws a unique story.

Hers was a hard school and one good hour a week in art, and it became the career. Yours is already further along than you think, and drawing it takes about five minutes.

Simone Rocha: frequently asked questions

What people ask about her line.

What is Simone Rocha's character arc?
A designer's daughter who went to her first fashion show as a baby, worked in her father's studio from thirteen to eighteen, struggled at school with dyslexia, found art class the one part of school that worked, and built a label under her own name.
Is Simone Rocha related to John Rocha?
Yes, he is her father and also a fashion designer. She attended her first fashion show as an infant, worked in his studio between thirteen and eighteen, and has said it seemed inevitable that she would follow him into the trade.
Did Simone Rocha struggle at school?
Yes, because of dyslexia. She has said that before art college, art class was the only place in school that worked for her. She trained afterwards at the National College of Art and Design in Dublin and took a master's at Central Saint Martins.
Where did Simone Rocha show her first collection?
At the Tate Modern gallery and at London Fashion Week in 2010, as her graduate collection. A pop-up in a London department store and stock in a Paris boutique followed, and she has shown every autumn and spring since 2012.
What is Simone Rocha's style?
Elizabethan and Victorian shapes brought up to date, using pearls, lace, patchwork and handwork alongside materials such as pink neoprene. She draws on both her Irish and her Chinese heritage, and has since expanded into menswear.
What awards has Simone Rocha won?
Emerging talent for ready-to-wear at the British Fashion Awards in 2013, the new establishment award in 2014, young designer of the year from Harper's Bazaar in 2014, and British womenswear designer of the year for 2016.
Where does this timeline of Simone Rocha's life come from?
From the public record. Character Arc drew every moment on this line from the sources listed at the foot of the page, and the kind and weight of each moment are our editorial reading. Simone Rocha isn't a Member of Character Arc and has no connection with it, and no feeling is attributed to her.

Sources

  • Simone Rocha, English Wikipedia biography, filed under living people.
  • British Fashion Awards records, 2013, 2014 and 2016.
  • London Fashion Week show records from 2010.